Incentives alone won’t win over Africa’s next billion fintech users — Kuda MFB MD
[Nigeria Communications Week - Nigeria] - 6/02/2026
African fintechs hoping to sign up the continent’s next billion users will need to rethink the industry’s long-running growth playbook, according to Musty Mustapha, Managing Director of Kuda Microfinance Bank, who says cashbacks and incentives may drive downloads but rarely help build (…)
... Article published by "Nigeria Communications Week" (Nigeria), read more
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In Nigerian newspapers
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In a (…)
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