From Content to Capital: Decoding Africa’s Next Media Boom by Reuben Kalu
[Nigeria Communications Week - Nigeria] - 31/10/2025
In today’s economy, media is not just an amplifier—it is the engine that drives growth, perception, and transformation. The latest PwC Africa Entertainment & Media Outlook 2025–2029 paints a striking picture: Africa’s Entertainment and Media (E&M) industry is evolving faster than most (…)
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